The best thing about having a blog integrated into your website is that you can choose to use it in a variety of different ways. Crucially, when leveraged properly, a well-maintained blog will boost your search engine optimisation (SEO) efforts and help you to secure valuable additional traffic from search engine results pages (SERPs) and social media platforms. What …
4 Web Design Tips Backed by Research
There are hundreds of web design tips on the internet, but many of them are outdated, or they only apply to giant businesses that have tens of thousands of pounds to spend on their website. This can make it difficult for business owners to decide what their website should look like, but thankfully we are here to help. Here …
5 Web Design Tips to Make Your Website Load Faster
A slow loading website can ruin your business. Make sure your website is up to speed with these handy web design tips. If you own a website and you want it to succeed, it is essential to make sure that it loads quickly. This is because most people only want to use websites that have fast loading times; in …
Here’s why your website isn’t driving conversions
Imagine that you recently launched a new website but the increased conversions you hoped to make just haven’t materialised. You would quickly start to feel extremely deflated, right? So, let’s look at some of the potential reasons why a website might not be an effective conversion driver and what you can do to transform your site into the powerful …
Four things you should have on your website homepage
Businesses only get one opportunity to make a great first impression; therefore, it is essential to ensure that their website has a great homepage. If you own a business website and want to make sure it succeeds, we are here to help. Here are four things you should always include on your website homepage. A sign-up box If you …
Understanding and Doing Digital Transformation
How a web design company East London can help with your digital transformation Digital transformation is a big buzzword. It’s talked about by just about everyone who wants to show they are innovative and forward-thinking, but it’s often not fully understood and can more often still be a blocker to progress rather than an enabler. While you might be …
Driving customer loyalty with purpose and passion
How Testwing, a company specialising in web design in East London, can help you drive customer loyalty with digital purpose and passion. The competition for your customer’s attention is at an all-time high and you need to be offering better products and services, smoother experiences and more attractive prices than ever before to capture anyone’s attention, let alone keep …
Web Design Elements You Should Utilise in 2019
Web design is a huge factor in how successful your website is – but website design trends are also always changing and evolving. This means that a successful website in 2017 is fairly different to a successful website in 2019. If you are a website owner and you want to make sure that your website is ahead of the …
Building your customer base with great web design
The most successful websites make great design look easy, ensuring that core visual elements fit perfectly with branding, copy and content to create an enticing design that is intuitive and enjoyable to engage with; however, too many business owners lose sight of the primary purpose of their website and focus too heavily on the bells and whistles that should …
Web design trends for 2019
Technological advancements have changed the way we look at websites. New web design trends emerge every year; therefore, if you own a website, it is important to keep it updated so that it is still relevant and interesting to users. What can we expect in 2019? Here are some of the biggest web design trends you can expect to …